VMWORLD SITE

VMWORLD SITE
VMWORLD SITE

Tuesday 12 October 2010

Bella Hall A Tuesday 09:25 Paul Maritz

Paul Maritz, CEO

- talking about history of VMware
- "wave 3" is IT as a Service
- in 2009 virtual servers exceeded physical deployments
- 2010 10million VMs will be deployed at a growth rate of 28%
- VMware has 190,000 customers
- thanks to the audience for delivering the virtualization explosion
- talking about virtualization across all data centre resources, not just servers
- £1 spent on hardware leads to £5-10 per annum on management so OpEx is the target
- Automate were possible, manage better where automation is not possible
- VMware releases will focus on automation and management across the whole infrastructure resources for foreseeable future
- Need to move security from physical boundaries to logical boundaries
- Security can be improved as it moves with the apps / data
- vCloud Director enables virtual data centres - associate a policy with applications to enable management of their characteristics - where they run, resource conflict mangement etc. Drives choice of how we pay for resource - internal vs external cloud and appropriate pricing that the business can understand.
- ISPs being encouraged to work with VMware to drive "standards" (are they standards or VMware proprietary interfaces?) across the industry
- Should allow movement across and between clouds to avoid the clouds becoming sticky
- Note PM is talking about building cloud foundations - so we're not there yet (no suprise there then)
- This is about old apps on new infrastructure - what about new apps?  Batch based older apps are not going to respond to upcoming consumer expectations for on demand data and services
- Most new apps are being written in Spring, Ruby on Rails type frameworks so VMware supporting this by developing management and common services around these framworks, sitting on top of a virtualized infrastructure
- These apps frameworks abstract developers from the OS- perhaps the apps frameworks will soon contain just enough OS to operate on the infrastructure cloud?
- Admitting that there will be non-VMware enabled clouds - suggesting that the apps frameworks need to interface to multiple cloud models
- VMware working with Google and Salesforce.com to ensure that the Spring framework can operate on those clouds so apps on Spring will work on multiple infrastructures
- VMware using Software as a Service apps that weren't approved by IT - no integration of security - IT needs to get control (drawing parallels with PCs fiding their way into enterprises in the 1980s)
- Now addressing flood of new devices
- IT should focus on delivering the apps to the users and remove the need to worry about devices - access management will be key
- Automation and management of devices, apps frameworks and infrastructure in horizontal layers will be the key challenges

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